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Moulding a new brand

Formech, a UK designer and manufacturer of vacuum forming machinery, has been making waves in the industry since 1982. As the company continued to innovate and attract some of the world’s most well-known brands as clients, it needed to refresh its branding to represent the company as it is today.

The brand needed to become more contemporary but remain approachable to all of its customers, both small local businesses and global brands. We modernised the company’s logo, while retaining the brand’s corporate colours, to reflect the movement and waves of Formech’s unique vacuum processing technology and the incredible plastic mouldings it creates.

We’ve created new brand guidelines and launched the company’s social media channels, and as Formech looks to build its customer base in the US, built a bespoke one-stop online shop for US customers. The site is fully responsive to present an optimised experience to users on all devices, while all pages are optimised for search.

What a perfectly formed brand!