A treat for festival goers

News Mc Ewans

Both a treat for Bonfire Creative Intelligence and for festival goers, McEwan’s have asked Bonfire to help them give away some beer this year!

Their marketing team got in touch to help them develop a giveaway pack, to hold a variety of McEwan’s brand beers, to be handed out at various festivals and events.

We came up with a simple idea that made the most of both the McEwan’s bold red colour and also showcased the four selected beers from their growing range.

The feedback from clients and Charles Wells, the parent company of McEwan’s, has been really positive, already sparking further packaging design briefs.

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