Delivering perfect results

That’s the plan for our new Facebook campaign for the Bosch i-DOS washing machine.

Our multi-channel campaign for Bosch i-DOS which has been seen recently in some of the nation’s most well-known publications such as Good Housekeeping, Ideal Home and the Guardian, has gone social this month with the launch of a new video featuring the one and only Karl, the Bosch Engineer.

The video, created by Bonfire specifically for a targeted Facebook audience and involving complex CGI and animation, shows Karl demonstrating the benefits of i-DOS. As part of the campaign we also created digital re-targeting ads for those that engage with the original video.

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